Trying to innovate in the busy food market of its home city, this restaurant came to us looking for a unique but classy branding, naming and design.

Driven by originality, our team created a brand concept that focused on defying the norm and that allowed its clients to get lost in the moment.

Atipical’s logo was born with the goal of combining old ideas with modern trends, in order to create an original, timeless identity that was both luxurious and fun.