Wonder
Kids Bookstore

Rebranding, naming and design for a children's bookstore that was looking to expand its brand experience.

WonderWeb-01.png
WonderWeb-02.png
WonderWeb-03.png
WonderWeb-04.png
WonderWeb_Artboard 12.png
WonderWeb-06.png

The team at The Brand Tag based the communication style in positive reinforcement, using motivational and family-friendly messages to create strategies that could allow the brand to grow.

WonderWeb-07.png
WonderWeb-08.png
WonderWeb-09.png
WonderWeb-10.png

Visually, Wonder takes simple geometric shapes, which are usually employed to kickstart a child's learning path, and transforms them into a friendly brand experience that's attractive for both children and adults.

What we did

Brand Identity,

Strategy, Packaging.

Client

Wonder

Year

2021

All Projects